A pixel-perfect Figma to WordPress build matches the mockup's spacing, type and components at the designed screen sizes, behaves sensibly at every size in between, and stays on-design when the client adds content later. I get there by choosing the builder for who will edit the site, turning repeated sections into templates with custom fields, filling in the responsive behaviour the Figma file leaves out, and checking each page against the design before it goes live.
What does "pixel-perfect" really mean?
Not identical at every possible width. A Figma file is a set of fixed frames, usually a desktop and sometimes a mobile view. A website has to work at every width from a small phone to a wide monitor.
So in practice it means three things:
- At the designed breakpoints, measurements match. On Nortek LED, my rule was simple: if the mockup set a measurement, the build matched it.
- Between breakpoints, the layout follows the design's logic instead of breaking.
- After handover, new content still looks designed, because the structure enforces it.
Which builder should you use for a Figma build?
| Situation | What I use | Example |
|---|---|---|
| Client will rearrange layouts after launch | Elementor, with custom CSS for the gaps | Cyprianis |
| Large catalogue, design must match exactly | Oxygen custom theme with Advanced Custom Fields | Nortek LED |
| Corporate site with structured products and projects | Bespoke PHP templates on Oxygen with ACF | Orilite |
| Publication with articles and member portfolios | Oxygen with custom post types and ACF | IIID Inscape |
| Many similar service pages, speed matters | Bricks Builder templates | Taxocity |
I compare the builders in more depth in Bricks vs Elementor vs Oxygen.
How do you prepare a Figma file before building?
A short call with the designer saves days later. I check for:
- Text and colour styles. A defined type scale and palette become global styles in the builder.
- Components. Buttons, cards and section headers that repeat should be Figma components, so they become one reusable element.
- Mobile frames, or at least notes on how key sections should stack.
- States. Hover, focus, open menus, form errors and empty states.
- Real content lengths. A headline that fits in the mockup may not fit in real copy.
- Image specs. For Grow Organic, the sub-brand I launched inside the IPL Biologicals store, the brief came as a PPT and a Figma file, and I fixed image sizes up front (1920 by 1080 for the hero, 1000 by 1000, 500 by 1000 and 1080 by 1080 for products) so new listings drop in without re-cropping.
How do you handle responsive design the Figma file does not show?
This is the real work in most Figma builds. On one Elementor build earlier in my career, the client had a complete desktop design. For every page I added the responsive behaviour the file did not cover, so sections reflowed on tablets and phones instead of breaking.
Patterns I use:
- Separate mobile assets where the crop changes. Wow Vastra has separate desktop and mobile banner sets, with one slide per section on mobile.
- Rebuild headers for small screens rather than shrinking the desktop one. A broken mobile header was the main fault on Magpie Retreat.
- Ask for structure notes. On Easy Parenting Hub, the client sent separate desktop and mobile structure documents, which made feedback rounds precise.
How do you keep the site on-design after handover?
Templates and custom fields. If an editor has to lay out every product page by hand, the fifth one will drift from the design.
- On Nortek, Advanced Custom Fields (ACF) and custom post type templates drive the product pages, so a new product fills a template instead of becoming a new layout.
- On Orilite, products, project showcases and events all use ACF-backed templates. The client reported 40 percent less time spent on content updates after launch.
- On IIID Inscape, articles and portfolios are custom post types. The client reported editors publishing new features 50 percent quicker.
- On Ravens Ait, twenty event and seasonal pages share one Bricks template and one heading structure.
How do you check a Figma build before launch?
- 1
Compare at each breakpoint
Put the Figma frame and the built page side by side at desktop and mobile widths and check spacing, type and alignment.
- 2
Test with real content
Long headlines, missing images and long product names expose layouts that only work with placeholder copy.
- 3
Cross-browser and device QA
Chrome, Safari and Firefox, plus a real iPhone and Android phone.
- 4
Forms and links
Submit every form and confirm where it lands.
- 5
Accessibility and speed
Contrast, focus states and heading order, then a mobile PageSpeed check.
On Cyprianis I built the new homepage alongside the old one and checked it against the Figma at desktop and mobile breakpoints. It replaced the old homepage only once it matched, so the live site never showed a half-finished state.
What about speed on a design-led site?
Images exported from a design file are often far larger than the size they display at. Resize and compress before upload, and lazy load below the first screen. Nortek reported 35 percent faster load times after launch, with image optimisation and caching built in from the start. My post on optimising website images covers the method.
Ready to turn a design into a site?
Send me the Figma file and tell me who will edit the site after launch. I build these as part of my WordPress websites service, and if the design is not ready yet, I work with design partners through my UI and UX design service.
